StoryTek is a boutique technical marketing consultancy led by Gordon Sissons, a veteran technologist with more than 35 years of experience. We help enterprise technology companies explain complex technologies, articulate compelling value propositions, and bring innovative products to market.
We specialize in HPC and AI infrastructure, cloud computing, and developer technologies. Most engagements are led directly by Gord, providing clients with experienced leadership and a single point of accountability. For larger projects, StoryTek collaborates with a trusted network of associates with specialized expertise, enabling us to scale while maintaining the responsiveness and personal attention that define a boutique consultancy.
Over the course of his career, Gord has led or contributed to hundreds of successful projects for startups, emerging technology companies, and many of the world’s leading enterprise technology companies, including numerous Fortune 500 organizations. His work has supported product positioning, go-to-market strategy, technical sales enablement, and the development of high-impact technical marketing assets.
Gord is also an associate with Cabot Partners, a Connecticut-based IT analyst and marketing services firm specializing in emerging computing technologies. These relationships enable StoryTek to support larger and more multidisciplinary client initiatives while continuing to provide the direct, senior-level engagement that clients value.
What distinguishes StoryTek is its combination of technical depth and commercial experience. Our background spans enterprise sales, pre-sales engineering, consulting, product management, and product marketing, providing deep insight into how technology products are evaluated, purchased, and deployed. This perspective enables StoryTek to create marketing assets that resonate with engineers, architects, developers, IT decision-makers, and executive buyers alike.